MyO stands for “My Orbea”—it’s Orbea’s official customization program that lets you personalize a new bike down to the details. Rather than choosing only stock configurations, you get to design a bike that’s tailored to your preferences for style, fit, and performance before it’s built.
MyO has a major value advantage because many customization options come at no extra cost compared with buying a standard bike.
Customization Options:
1. Frame Colors and Graphics
One of the most distinctive parts of MyO is frame design. You can customize:
The main frame color
Secondary colors
Logos and decal colors
Finish choices like matte or gloss
This creates millions of possible color combinations and truly unique bikes.
You can even add custom text—such as your name or a bike nickname—on the top tube or stays.
2. Component Selection
Beyond paint, you can choose or change many key components to tailor the bike to how you ride:
Wheels (brand, size, style)
Handlebars and stem (width and length)
Crankset and gearing options
Brakes and rotors
Tires and wheel hubs
Seatposts and saddles
Suspension options on some models
Some of these spec changes might adjust the final price (up or down), but the customization platform itself is free.
3. Fit and Ergonomics
MyO often allows you to specify component sizes that better match your body:
Handlebar width
Stem length
Crank length
Frame size & geometry choices
How the Process Works
Head to https://www.orbea.com/ and Choose your model and frame size
Configure your colors (main, accents, logos)
Select components and parts
Pick your perfect part sizes
(Optional) Add custom text/name
Save, export, and send to Sales@obsessionbikes.com!
